2Sons Coffee

2Sons Coffee is a specialty coffee brand based in Jakarta, Indonesia. The branding embraces a minimalist design approach to create a refined and premium look and feel, carried consistently across all visual touch points.

2Sons Coffee

2Sons Coffee is envisioned as a modern specialty coffee brand located in Jakarta, Indonesia.
The branding is built around a minimalist design approach—clean, intentional, and timeless—to express a refined and premium character.

Every visual element is thoughtfully crafted, from typography to color palette, ensuring consistency across all touchpoints. The restrained aesthetic allows the brand to feel confident and sophisticated, letting quality and craftsmanship take center stage.

The result is a cohesive identity that reflects 2Sons Coffee’s dedication to specialty coffee culture while maintaining a calm, elevated, and contemporary presence.