Logo Beatrice Quarters
Menu Design
Scrapbook Table in Details
Door Handle & Scrapbook Table
Frame Layout
Interior Design & Frame Decoration
The mascot comes to life
We have designed a new identity for Beatrice Quarters, a place that portrays a warm and intimate dining experience with creation of amazing ultra chic food that you can fall in love with. Located at Crown Golf Blok B 26, Pantai Indah Kapuk, North Jakarta, Indonesia.
Objective
Designing a fancy and modern chic restaurant that will display ‘Beatrice’ as the mascot that will bring food experiences and great taste comes to life.
Design Solution
When the name of ‘Beatrice Quarters’ was chosen by the client, we knew that this is going to be exploration of ideas. First we need to come up with Beatrice character, decided what she will look like, clothes that she’s wearing, and even bringing her best friend ‘Bean’ the rabbit. We created the logo based on her character and designing the brand experiences from menu design, scrapbooking table design, wall frames full of illustrations. These also showcases the feminime look and feel that we are trying to achieve is right on the spot.
Art Direction, Design: Ricky Setiawan Sutjahya Illustrations: Kitty